Earlier today I had a heated argument with someone close to me and while I love a good debate, I couldn’t deny that the points they made regarding the book’s pricing were very valid. Their points were as follows:
1) The price doesn’t reflect the quality of the work.
2) Lower prices mean lower royalties on Sales.
3) Lowering the price may present the appearance of not having enough faith in the material
4) Lowering the prices to encourage exposure isn’t a good reason. All I was doing was shortchanging myself in the long run.
If you recall, I made an announcement some time ago that I was lowering the Kindle Price from $4.99 to $2.99. The intention for the price change was to make the book more attractive to potential buyers. Well, dropping the price made no difference whatsoever and seemed to have the opposite effect among those who had previously bought it and contacted me about it wondering why such a drastic (their view) drop in price. My explanation didn’t appear to be satisfactory to anyone involved.
Then, there were the articles that came to my attention recently about customers demanding more free books and the backlash among authors who feel (rightfully so) that they should be paid for their efforts. While making money is low on my list of priorities, I’m not a fan of working for free.
I’m sure that you can guess where I’m going with this. Parallax is back at its Kindle Price of $4.99 and no more shuffling of the economic deck. If people buy it, they buy it. If not, then I move on to the next project. Rome wasn’t built in a day.